STAUNTON, VA – Lloyd Jones, a real estate investment firm headquartered in Dallas, Texas, announced the acquisition of Brightview Baldwin Park, a 136-unit independent living, assisted living, and memory care community in Staunton, Virginia. This marks Lloyd Jones’ first senior housing acquisition this year. The property was purchased from Brightview Senior Living and will operate under the Lloyd Jones proprietary Aviva brand as AVIVA Baldwin Park.
Originally built in 1987 and subsequently refurbished in 2003, AVIVA Baldwin Park includes two separate three-story structures on a sprawling fifteen-acre estate. The southern building houses 85 independent living units, and the northern building accommodates the remaining 51 assisted living and memory care units. Property amenities include a well-stocked library, beauty and barber shop, community fireplace, and updated fitness center. The property features an expansive courtyard where residents can enjoy an outdoor trail with picturesque views of the Blue Ridge Mountains and Shenandoah Valley.
“This is a beautiful property in a beautiful area of Virginia. We hope to continue to serve the surrounding communities with exceptional senior living. To expand the excellent reputation of Baldwin Park, we have an experienced and loving on-site team in place, backed by the full resources of both AVIVA Senior Living and Lloyd Jones,” says Christopher Finlay, Chairman and CEO of Lloyd Jones.
With a $3.1M capital renovation budget, the Lloyd Jones team plans to focus on significant upgrades to the northern building to match the recently updated southern building. The team also aims to introduce its signature technology package that includes keyless door locks, resident safety pendants, and new property camera systems to enhance the security of the residents.
The Lloyd Jones partner in this investment is SP Venture Partners, a real estate investment firm that focuses on making tax-efficient Co-GP investments alongside seasoned operating partners in multifamily and senior housing. Its founders have a proven track record of investing and managing $125 million of equity across $1.5 billion of real estate. This experience has given SP Venture Partners the ability to formulate and implement a comprehensive due diligence process on the operating partners it invests alongside. Peter Powers, co-founder of SP Venture Partners adds “My partner, Sean, and I both grew up with families that owned businesses that served seniors and have seen the increased need to provide senior housing that allows seniors to continue living fulfilling lives.”